Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence.
Key points
1) Viral marketing is a word-of-mouth marketing but in digitally
2) Effortless to transfer to others people
3) Scales easily from small to very large
Google Plus’ birth gathered many speculations from the users, and since one of its purpose is to rival the leading social media site Facebook, excitement arose everyone. But what is this news that employees from Facebook gathered around Google+ and signed up? Well, let us not forget that maybe some of them just wanted to snoop around. Currently, Facebook has 750 million users as of the current date and Google is aimed at surpassing that number if not level with them.
Although Google+ is still in testing and trial process. It will be an exciting race for both Social Media giants, apparently, the race is on. Whatever is the reason why Facebook employees gathered around the new social media site, is giving Google+ the heads up in numbers. They are obviously helping Google+ reach their goal. For curiosity’s sake, we will go ahead and post the names of the Facebook guys that you can find in Google+ and possibly follow.
